Effective date: July 23, 2019
FiredBy s.r.o. ("us", "we", or "our") operates the Lights Experience mobile application
(hereinafter referred to as the "Service").
This page informs you of our policies regarding the collection, use and disclosure of
data when you use our Service and the choices you have associated with that data.
We use your data to provide and improve the Service. By using the Service, you agree to the
collection and use of information in accordance with this policy. Unless otherwise defined
Terms and Conditions.
Service is the Lights Experience mobile application operated by FiredBy s.r.o.
Personal Data means data about a living individual who can be identified from those
(or from those and other information either in our possession or likely to come into
Usage Data is data collected automatically either generated by the use of the Service
from the Service infrastructure itself (for example, the duration of a page
Cookies are small files stored on your device (computer or mobile device).
Data Controller means the natural or legal person who (either alone or jointly or in
common with other persons) determines the purposes for which and the manner in which
personal information are, or are to be, processed.
Data Processors (or Service Providers)
Data Processor (or Service Provider) means any natural or legal person who processes
data on behalf of the Data Controller.
We may use the services of various Service Providers in order to process your data
Data Subject (or User)
Data Subject is any living individual who is using our Service and is the subject of
Information Collection and Use
We collect several different types of information for various purposes to provide and improve
Service to you.
Types of Data Collected
While using our Service, we may ask you to provide us with certain personally identifiable
information that can be used to contact or identify you ("Personal Data"). Personally
identifiable information may include, but is not limited to:
When you access the Service with a mobile device, we may collect certain information
automatically, including, but not limited to, the type of mobile device you use, your mobile
device unique ID, the IP address of your mobile device, your mobile operating system, the
of mobile Internet browser you use, unique device identifiers and other diagnostic data
Tracking & Cookies Data
Cookies are files with a small amount of data which may include an anonymous unique
Cookies are sent to your browser from a website and stored on your device. Other tracking
technologies are also used such as beacons, tags and scripts to collect and track
and to improve and analyse our Service.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being
However, if you do not accept cookies, you may not be able to use some portions of our
Examples of Cookies we use:
- Session Cookies. We use Session Cookies to operate our Service.
- Preference Cookies. We use Preference Cookies to remember your
and various settings.
- Security Cookies. We use Security Cookies for security purposes.
Use of Data
FiredBy s.r.o. uses the collected data for various purposes:
- To provide and maintain our Service
- To notify you about changes to our Service
- To allow you to participate in interactive features of our Service when you choose to do
- To provide customer support
- To gather analysis or valuable information so that we can improve our Service
- To monitor the usage of our Service
- To detect, prevent and address technical issues
Legal Basis for Processing Personal Data under the General Data Protection Regulation
If you are from the European Economic Area (EEA), FiredBy s.r.o. legal basis for collecting
collect and the specific context in which we collect it.
FiredBy s.r.o. may process your Personal Data because:
- We need to perform a contract with you
- You have given us permission to do so
- The processing is in our legitimate interests and it is not overridden by your rights
- To comply with the law
Retention of Data
FiredBy s.r.o. will retain your Personal Data only for as long as is necessary for the
necessary to comply with our legal obligations (for example, if we are required to retain
data to comply with applicable laws), resolve disputes and enforce our legal agreements and
FiredBy s.r.o. will also retain Usage Data for internal analysis purposes. Usage Data is
generally retained for a shorter period of time, except when this data is used to strengthen
security or to improve the functionality of our Service, or we are legally obligated to
this data for longer periods.
Transfer of Data
Your information, including Personal Data, may be transferred to - and maintained on -
located outside of your state, province, country or other governmental jurisdiction where
data protection laws may differ from those of your jurisdiction.
If you are located outside Czech Republic and choose to provide information to us, please
that we transfer the data, including Personal Data, to Czech Republic and process it
your agreement to that transfer.
FiredBy s.r.o. will take all the steps reasonably necessary to ensure that your data is
take place to an organisation or a country unless there are adequate controls in place
the security of your data and other personal information.
Disclosure of Data
FiredBy s.r.o. may disclose your Personal Data in the good faith belief that such action is
- To comply with a legal obligation
- To protect and defend the rights or property of FiredBy s.r.o.
- To prevent or investigate possible wrongdoing in connection with the Service
- To protect the personal safety of users of the Service or the public
- To protect against legal liability
Security of Data
The security of your data is important to us but remember that no method of transmission over
Internet or method of electronic storage is 100% secure. While we strive to use commercially
acceptable means to protect your Personal Data, we cannot guarantee its absolute
Our Policy on "Do Not Track" Signals under the California Online Protection Act
We do not support Do Not Track ("DNT"). Do Not Track is a preference you can set in your web
browser to inform websites that you do not want to be tracked.
You can enable or disable Do Not Track by visiting the Preferences or Settings page of your
Your Data Protection Rights under the General Data Protection Regulation (GDPR)
If you are a resident of the European Economic Area (EEA), you have certain data protection
rights. FiredBy s.r.o. aims to take reasonable steps to allow you to correct, amend, delete
limit the use of your Personal Data.
If you wish to be informed about what Personal Data we hold about you and if you want it to
removed from our systems, please contact us.
In certain circumstances, you have the following data protection rights:
The right to access, update or delete the information we have on
Whenever made possible, you can access, update or request deletion of your Personal
directly within your account settings section. If you are unable to perform these
actions yourself, please contact us to assist you.
The right of rectification. You have the right to have your
rectified if that information is inaccurate or incomplete.
The right to object. You have the right to object to our processing
your Personal Data.
The right of restriction. You have the right to request that we
the processing of your personal information.
The right to data portability. You have the right to be provided
copy of the information we have on you in a structured, machine-readable and
The right to withdraw consent. You also have the right to withdraw
consent at any time where FiredBy s.r.o. relied on your consent to process your
Please note that we may ask you to verify your identity before responding to such
You have the right to complain to a Data Protection Authority about our collection and use of
your Personal Data. For more information, please contact your local data protection
the European Economic Area (EEA).
We may employ third party companies and individuals to facilitate our Service ("Service
Providers"), provide the Service on our behalf, perform Service-related services or assist
analysing how our Service is used.
These third parties have access to your Personal Data only to perform these tasks on our
and are obligated not to disclose or use it for any other purpose.
We may use third-party Service Providers to monitor and analyse the use of our Service.
Links to Other Sites
Our Service may contain links to other sites that are not operated by us. If you click a
party link, you will be directed to that third party's site. We strongly advise you to
We have no control over and assume no responsibility for the content, privacy policies or
practices of any third party sites or services.
Our Service does not address anyone under the age of 18 ("Children").
We do not knowingly collect personally identifiable information from anyone under the age of
If you are a parent or guardian and you are aware that your Child has provided us with
Data, please contact us. If we become aware that we have collected Personal Data from
without verification of parental consent, we take steps to remove that information from our
We will let you know via email and/or a prominent notice on our Service, prior to the change
- By email: firstname.lastname@example.org